Performance of Top 5 Virtual Fitness Programs in Guatemala Q1 2024

Throughout the first quarter of 2024, the top five virtual fitness programs in Guatemala showcased diverse trends across downloads, revenue, and active users, based on data from Sensor Tower. Here’s a detailed look at their performance:

Strava: Run, Bike, Hike experienced a mixed trend in weekly revenue. The app saw a high of around $1K in early January, dipping to approximately $356 mid-month, before peaking at $1.2K in the last week of March. Weekly downloads for Strava fluctuated, starting at 428 and ending the quarter at 300. Active users also showed variability, beginning with 10.4K and closing at 9.4K.

JustFit: Lazy Workout & Fit maintained steady weekly revenue, with a notable peak of $883 in mid-March and ending the quarter at $602. Downloads started strong at 787 in the first week of January but saw a decline, with a slight recovery to 326 by the end of March. Active users showed growth, starting at 1.3K and peaking at 1.4K in the final week of March.

Zwift: Ride and Run displayed consistent weekly revenue, starting at $381 and maintaining a steady range, peaking at $621 in mid-March. Downloads were minimal throughout the quarter, with a maximum of 12 in the last week of February.

Workout Planner Muscle Booster showed a decline in weekly revenue, starting at $968 and fluctuating before ending at $528. Downloads began robustly at 3K but dropped significantly, closing the quarter at 150. Active users mirrored this trend, starting at 5.6K and ending at 730.

Sweat: Fitness App For Women had a varied revenue trend, starting at $310 and peaking at $900 at the end of January, before closing the quarter at $563. Downloads were minimal, with a maximum of 27 in the first week of January. Active users started at 30 and dwindled to zero by mid-February.

For a deeper dive into these insights, visit Sensor Tower for more comprehensive data and analysis.